News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Study Reveals Hidden Economic Cost of Sponsored Content for Social Media Influencers
News Release

BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.

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OpenAI’s New Stargate Project and China’s DeepSeek: Goliath vs. David
Media Coverage

On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.

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Resign or stay? Federal workers are on the clock — Here’s how decision-analysis tools can help
Media Coverage

Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Swimply is like Airbnb for renting strangers’ backyard swimming pools. We tried it. Was it weird?

Swimply is like Airbnb for renting strangers’ backyard swimming pools. We tried it. Was it weird?

Chicago Tribune, September 22, 2022

We have grown comfortable with our so-called sharing economy. We forget that Airbnb offers us a stranger’s bed for the night (or longer). Uber puts us in a stranger’s car. Those are just the ubiquitous ones. Peerspace gets you a stranger’s backyard, barn or basketball court for a bridal shower, birthday party or bat mitzvah. Outdoorsy will loan a stranger’s RV. Sniffspot caters to dog owners in need of fenced-in lawn for off-the-leash time. JustPark rents your parking space. GetMyBoat is self-explanatory.

Garden offices for CEOs

Garden offices for CEOs

Shedworking, September 21, 2022

We usually think of shedworkers as being one-person bands, but that's becoming quite an outdated concept now as hybrid working really kicks in and garden offices have become a normal feature of working life. So it's also important to recognise that employers as much as employees have need of a decent shedworking space. There's an interesting article on just this subejct at Raconteur called 'Remote control: the rise of the hybrid CEO'. Here's a snippet:

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