News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

Read More
The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

Read More
How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

Read More

Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

What are you looking for?

Type of Content
Topic
Air travel under attack by omicron

Air travel under attack by omicron

The Hill, December 27, 2021

The omicron variant is attacking air travel. Airlines, airport security and passengers are all in the crosshairs of the COVID-19 variant. 

First Omicron Death in U.S. Was Reinfection

First Omicron Death in U.S. Was Reinfection

WebMD, December 24, 2021

Dec. 24. 2021 -- The first confirmed death from the Omicron variant in the U.S. was a reinfection. The man, who was in his 50s and lived in Harris County, Texas, was unvaccinated and had previously been infected with COVID-19. He recently contracted the virus again, and it was confirmed as the Omicron variant.

Sheldon Jacobson: NHL, other professional leagues imploding with covid-19

Sheldon Jacobson: NHL, other professional leagues imploding with covid-19

TribLive, December 23, 2021

Dozens of NHL players are under covid-19 protocols, resulting in teams playing shorthanded, and in some cases, temporarily shutting down. There have been several postponed games over the past two weeks, including cross border games, with teams that were still in action playing to empty arena. The NHL has now officially paused the season through Christmas, with further extensions possible.

Subject Matter Experts in

Supply Chain

View list of experts

Subject Matter Experts in

Healthcare

View list of experts

INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

Access OR/MS Today Magazine

Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

Access Analytics Magazine