News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Study Reveals Hidden Economic Cost of Sponsored Content for Social Media Influencers
News Release

BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.

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OpenAI’s New Stargate Project and China’s DeepSeek: Goliath vs. David
Media Coverage

On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.

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Resign or stay? Federal workers are on the clock — Here’s how decision-analysis tools can help
Media Coverage

Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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How Online Marketplaces Can Squeeze More Profits from Third-Party Sales

How Online Marketplaces Can Squeeze More Profits from Third-Party Sales

Forbes India, July 15, 2020

From Amazon to Alibaba, the world’s top online marketplaces sell about $2 trillion in third-party products a year, generating sizeable profits just by opening their websites to other vendors. But many marketplace-style websites may be leaving cash on the table because of how they’re charging vendors to sell their goods online.

Their Finding: College Might be Overestimating How Many Students Can Fit in Classrooms

Atlanta Journal-Constitution, June 26, 2020

Lauren Steimle is an assistant professor and Dima Nazzal is the director of professional practice in the H. Milton Stewart School of Industrial and Systems Engineering at Georgia Institute of Technology. Working with an undergraduate and graduate student, they put social distancing plans by colleges to a test and find colleges are overly optimistic about their ability to create social distance in classrooms.

The Supply Chain and COVID-19

The Supply Chain and COVID-19

WABE, July 13, 2020

Much like the internet isn’t one thing, the supply chain isn’t either. Instead, it’s a complex, symbiotic relationship between consumption and production that, in theory, is supposed to balance out. And usually it does. But when it doesn’t, you get the current toilet paper aisle at your favorite local grocery store with limited supplies. Four months ago, WABE’s host of “All Things Considered,” Jim Burress asked Georgia Institute of Technology’s Pinar Keskinocak to break down the concept of the supply chain. Monday, Keskinocak spoke to Burress again and gave an update, but she started the conversation with a reminder of what exactly the supply chain is.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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