News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

AI-Powered Tech Supercharges Ocean Cleanup, Boosting Plastic Collection by 60%
News Release

BALTIMORE, MD, April 23, 2025 – As plastic pollution in the world’s oceans reaches critical levels, groundbreaking new research reveals how artificial intelligence-driven algorithms can dramatically accelerate plastic waste removal – boosting efficiency by more than 60%.

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China’s rare earth minerals power the modern world. Banning their export could destroy it
Media Coverage

Beijing has a virtual monopoly on rare earth minerals—the materials that power everything from military planes to your electric toothbrush.

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Trump’s tech tariff confusion
Media Coverage
The Trump administration’s back-and-forth moves on tariffs for technology products are stirring confusion in a sector heavily reliant on global supply chains.  
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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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New study finds most firms do not use skimming or penetration pricing for new products

News Release, March 20, 2015

CATONSVILLE, MD, March 20, 2015 - A new study finds that most firms do not use a Skimming or Penetration Strategy to price new products. The study will be published in Marketing Science, and is titled, “Skimming or Penetration? Strategic Dynamic Pricing for New Products”. The research was conducted by Martin Spann, professor at Ludwig-Maximilians-University Munich (Germany), Marc Fischer, professor at the University of Cologne (Germany) and the University of Technology Sydney (Australia), and Gerard J. Tellis, professor at the Marshall School of Business, University of Southern California.

New study finds customers who binge consume are more valuable

News Release, February 3, 2015

CATONSVILLE, MD, February 3, 2015 - Marketing managers traditionally segment customers by three summary measures: recency – how long since their last visit, frequency – how often they visit, and monetary value – how much they spend on a visit (also known as the RFM model).   An upcoming Marketing Science paper by Yao Zhang, Eric Bradlow and Dylan Small shows that in contrast to this traditional segmentation, one based on “binge consumption” is worth more in the long run. Binge consumption is characterized by bursts of heavy buying interspersed by little or no buying. The authors call this pattern of consumption “clumpiness.”

Do extended warranties really benefit consumers?

News Release, January 31, 2015

CATONSVILLE, MD, January 31, 2015 – Retailers selling home appliances and electronics goods typically make 15-20 percent profit from these products but realize more than 200 percent profit from selling extended warranties for these products. A new study that appears in the January issue of Marketing Science, a publication of the Institute for Operations Research and the Management Sciences (INFORMS), finds that even though selling warranties through independent firms will lower extended warranty prices, the consumers may actually be worse off.

Career Boost: INFORMS CAP Certification

CIO, February 25, 2016

Certifications are a well-known option for career advancement in IT, and data science is no different.

“The certified analytics professional [CAP] credential tells employers that an individual has independently verified knowledge and experience in analytics,” explains Polly Mitchell-Guthrie, senior manager at SAS and chair of the Analytics Certification Board at the Institute for Operations Research and the Management Sciences (INFORMS), the organization that runs the CAP program. Since the program launched in 2013, 300 professionals have earned the CAP certification.

Break into data science with CAP certification

Infoworld, February 25, 2016

Certifications are a well-known option for career advancement in IT, and data science is no different.

“The certified analytics professional [CAP] credential tells employers that an individual has independently verified knowledge and experience in analytics,” explains Polly Mitchell-Guthrie, senior manager at SAP and chair of the Analytics Certification Board at the Institute for Operations Research and the Management Sciences (INFORMS), the organization that runs the CAP program. Since the program launched in 2013, 300 professionals have earned the CAP certification.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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