News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Bloomberg Markets: What'd You Miss?

Bloomberg Markets: What'd You Miss?

Bloomberg, September 27, 2021

Romaine Bostick, Taylor Riggs & Sonali Basak bring the news and analysis you may have missed after the closing bell on Wall Street. Today's show tackles the supply chain woes Guests Today: Christopher Tang of the UCLA Anderson School, Craig Fuller of FreightWaves (Source: Bloomberg)

Lessons learned from hurricane recovery can improve supply chains

Lessons learned from hurricane recovery can improve supply chains

The Hill, September 27, 2021

We are in the middle of hurricane season. Every time one rolls through the Gulf Coast or Florida on its way up through the Atlantic Seaboard and the Northeast, as was recently seen with Ida, only after the winds and rain stop does the real clean-up work begin. The same observation can be made about our nation’s deeply troubled supply chain.   

The great container shortage

The great container shortage

ABC, September 27, 2021

Standardising shipping containers in the 1950’s made global trade possible but what happens to supply chains when there’s a shortage of these big metal boxes

Decision Science Digest: September 28, 2021

Decision Science Digest: September 28, 2021

Journal Paper, September 28, 2021
  • New Research Predicts Wildfire Threat and Helps Position Personnel and Resources Accordingly (INFORMS Journal on Applied Analytics)
  • Physician Incentives Can Reduce the Overuse of Cardiac Stents by 26% (INFORMS journal Manufacturing & Service Operations Management)
  • Researchers Develop Way to Improve Fleet-based Operations that Reduce Electric Mobility Service Costs by Nearly 40% (INFORMS journal Transportation Science)
  • Learning from Failure: New Research Shows Too Much Optimism Hinders Entrepreneurs (INFORMS journal Organization Science)

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