News Releases

Press releases featuring INFORMS journal content, awards, and organization news. This content spans a variety of fields authored by a diverse and robust international community of practitioners, researchers, educators and students.

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New Research Says Better Management of Customer Care on Twitter Leads to Nearly 20% Increase in Customer Satisfaction

New Research Says Better Management of Customer Care on Twitter Leads to Nearly 20% Increase in Customer Satisfaction

News Release, September 3, 2020

CATONSVILLE, MD, September 3, 2020 – Social media has forever changed our society and how people do business. A 2013 report by J.D. Power found nearly two-thirds of customers have used a company’s social media site to connect with customer service. New research in the INFORMS journal Information Systems Research finds businesses that use Twitter as a social care channel are seeing a 19% increase in customer satisfaction.

New Study Unearths Challenges Travel Site Aggregators Face when Compared to Airlines that Market Direct to Consumer

New Study Unearths Challenges Travel Site Aggregators Face when Compared to Airlines that Market Direct to Consumer

News Release, September 2, 2020

CATONSVILLE, MD, September 2, 2020 – If you are a budget-conscious traveler, there is a chance you’ve used a travel site aggregator like Orbitz to book your air transportation. Or, perhaps you shopped around on multiple aggregators, and made your final booking on an airline website. Did you ever wonder if you were presented with all airline options, or what kind of itineraries you could have received had you explored all airline sites one by one? Between aggregators and airlines, who ultimately has the upper hand?

New Research Finds When CFO is Hired After CEO, CEO Earnings Increase by About 10%

New Research Finds When CFO is Hired After CEO, CEO Earnings Increase by About 10%

News Release, August 27, 2020

CATONSVILLE, MD, August 27, 2020 – It’s no secret that company chief executive officers (CEOs) are getting hefty yearly salaries. CEO compensation has grown by 940% since 1978, compared to a mere 12% increase for employees during that same time frame. New research in the INFORMS journal Management Science finds CEO’s compensation climbs if they appoint a chief financial officer (CFO).

INFORMS Names Elena Gerstmann Executive Director

INFORMS Names Elena Gerstmann Executive Director

News Release, July 8, 2020

CATONSVILLE, MD – INFORMS, the leading association for operations research and analytics professionals, announced today that Elena Gerstmann, Ph.D., FASAE, CAE, has been named Executive Director effective July 27.

Dieting Success: New Research Shows Top Performers in a Group Provide More Positive Support for Dieters than Peers

Dieting Success: New Research Shows Top Performers in a Group Provide More Positive Support for Dieters than Peers

News Release, June 23, 2020

CATONSVILLE, MD, June 23, 2020 – The weight loss industry in the United States is vast and generates about $20 billion each year from over 100 million dieters. Commercial weight loss programs design customer-focused program policies to shape and optimize satisfaction and development. These two metrics are tied to how well a program does and the success of the customers in that program. New research in the INFORMS journal Marketing Science finds one key to success is making sure you have the right role model for dieters.

New Research Says Displaying Fake Reviews Increases Consumer Trust in Review Platforms by 80%

New Research Says Displaying Fake Reviews Increases Consumer Trust in Review Platforms by 80%

News Release, June 18, 2020

CATONSVILLE, MD, June 18, 2019 – Many people are using COVID-19 quarantine to get projects done at home, meaning plenty of online shopping for tools and supplies. But do you buy blind? Research shows 97% of consumers consult product reviews before making a purchase. Fake reviews are a significant threat for online review portals and product search engines given the potential for damage to consumer trust. Little is known about what review portals should do with fraudulent reviews after detecting them. 

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

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